RECOGNIZE YOUR POTENTIAL WITH INFLUENCER MARKETING

Improving sales is always on the minds of any business. Thanks to social media and the rise of different personalities that came with it, brands are tapping their marketing endeavors to influencers to reach their target market, a.k.a the ever-so-loyal followers....

MAKE FACEBOOK WORK FOR YOU THROUGH ITS CHANGES

If you haven’t heard about the drastic changes Facebook’s making…here it is: CEO of Facebook, Mark Zuckerberg, has officially announced his plans of focusing Facebook on its core purpose of focusing posts between friends and family and less on brand content posts....

BLOG RUT: 15 SITES FOR INSPIRING CONTENT CREATION

Blogging consistently is one of the best ways to gain traffic for your website. But if you’re not careful, words upon words will fill up your site and in the end land flat…no impact and no sense. Reading through blogs online for research, you want to get that “aha”...

THE NEW ERA OF DIGITAL MARKETING

In terms of seeing marketing results, some would say B2B companies got it rougher than B2C…and they’re probably right. For one thing, B2C sales are driven by an emotional sales approach that speeds up the buying process. Reasoning aside, you have to ask yourself: is...