A GUIDE FOR NEWBIES: THE SKILLS NEEDED FOR A BLOGGER

Since businesses became digital, blogging evolved to being more than someone’s overlooked pastime. Before it became a trend, there were already bloggers. Those who kept at it today can tell you right now how much easier their lives have been outside their 9 to 5 jobs...

What Makes An Effective Email Marketing?

Nowadays, some would suggest sticking to content and social media marketing for an effective ROI. Nonetheless, direct emailing still prove useful to businesses. Building up a strong email listing of current and potential customers grows  businesses because emails...

THINGS YOU SHOULD KNOW BEFORE YOU START CONTENT MARKETING

Content is important for a lot reasons. It builds brand awareness, visibility, and credibility for any product or service. If done right and structured strategically, it gives the best customer experience for a target audience and encourages sales. For an effective...

Skyrocket In The Online Business World With Affiliate Marketing

Basically, affiliate marketing is just a fancy term for “referrals” and these referrals are made through links. If you’ve got a good eye for detail and you’re online most of the time for purposes of entertainment or business, you’ll notice affiliate marketing being...

RECOGNIZE YOUR POTENTIAL WITH INFLUENCER MARKETING

Improving sales is always on the minds of any business. Thanks to social media and the rise of different personalities that came with it, brands are tapping their marketing endeavors to influencers to reach their target market, a.k.a the ever-so-loyal followers....

MAKE FACEBOOK WORK FOR YOU THROUGH ITS CHANGES

If you haven’t heard about the drastic changes Facebook’s making…here it is: CEO of Facebook, Mark Zuckerberg, has officially announced his plans of focusing Facebook on its core purpose of focusing posts between friends and family and less on brand content posts....

BLOG RUT: 15 SITES FOR INSPIRING CONTENT CREATION

Blogging consistently is one of the best ways to gain traffic for your website. But if you’re not careful, words upon words will fill up your site and in the end land flat…no impact and no sense. Reading through blogs online for research, you want to get that “aha”...

THE NEW ERA OF DIGITAL MARKETING

In terms of seeing marketing results, some would say B2B companies got it rougher than B2C…and they’re probably right. For one thing, B2C sales are driven by an emotional sales approach that speeds up the buying process. Reasoning aside, you have to ask yourself: is...

Lead Generation Mistakes to Avoid

Every marketer would tell you their biggest challenge is lead generation. Why? Accumulate traffic all you want but if there’s no relationship, they easily slip away and not convert to leads. All that effort down in the drain- no opportunities, no qualified leads, no...